So the countdown is on, it’s almost fashion week, and yes beauties, I’ll be there!
The Beauty Scholar will be bringing you all the trends and news from the fashion heavyweights strutting their stuff in Sydney from April 30 – May 4.
I’ll also be stepping into some rather large four inch heels and acting as the Editor-at-Large for iconic hair company VS Sassoon at MBFWA (that’s Mercedes Benz Fashion Week Australia in case you were wondering…FYI…OMG – acronyms are so in right now!
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But alas, despite the fact that this hair-raising honour has been bestowed upon me, I’m having a bad hair day – well…week.
What’s a girl to do? I can head to fashion week with a head full of horror tresses. So my remedy? Get some tips from the pros of course!
I was lucky enough to get the hair gospel from Emiliano Vitale, a true hair guru and the Creative Director at E-Salon, a leading style shack in Sydney’s Northern suburbs.
Here’s hoping Emiliano can save my hair, I’m hopeful though…he did just get back from New York Fashion Week, so this guy knows his stuff! Here goes!
First of all I was dying to know the three hottest trends Emiliano saw coming down the runways at NY Fashion Week, I had to have some insight into the looks of the season, if my hair was to become hot (or at least tepid) again!
What did Emiliano suggest as the key looks?
“Messy knots and chignons,” “polished ponytails with a twist”, and “undone curls” – (check out the pics below). Love it! And sounds easy enough right?



Well Emiliano warns not to get too undone with those curls, explaining to me that they were more whimsy than frizzy. He elaborated saying the undone curls he saw on the catwalks were “definitely NOT [of] a ‘frizzy’ texture, more a brushed out texture with a slight curl definition” nice!
So with these ideas in mind, I had to know, was there one key styling tool that he saw as a must-have?
Emiliano made it pretty clear, “A good dryer is always key to good styling” he vouches for The VS Sassoon 2200W Academy Tools Dryer, and I can too!
As Emiliano explains, “[it’s] made in Italy to true professional standards. It features a salon grade long life AC motor for faster, salon quality styling and drying and is perfect for achieving those polished ponytails with a twist.”
I’ve had a good old play with this dryer beauties and I have to say it’s impressive. It’s even left my Parlux in the bathroom cabinet for a while! Here’s what this dryer looks like, it’s pretty too!

But even with a good dryer in hand, I had to tell Emiliano of my concerns, could I, and all the other everyday beauties REALLY pull off these high fashion looks?
When I asked him if he thought runway and high fashion trends translate well to every day wear and at home styling?
He said, “It depends entirely on the look and what you are hoping to recreate. I think that perhaps 90 per cent of the time, runway hair is the easiest hair to recreate at home. It’s the other 10 per cent that seem to be quite OTT and Avant-Garde. These looks are not meant to be recreated at home, rather interpreted and used as a reference for that everyday look, and to capture trends.”
Ok, got it, so undone curls and polished ponies are achievable, but I’ll have to tread carefully with anything too GaGa-esque or OTT…(I told you acronyms were cool right now!).
Lesson learnt, what else should I NOT do then? Hmm. Emiliano helped me out by illustrating what he thought was one of the most common mistakes women tend to make with their hair.
“The biggest mistake is in the styling; generally it is because they don’t have the right tools and products. I understand the idea of wanting product-free hair, but the problem here is that hair does not naturally have the ability to hold certain types of curl and body. Everyone needs a little bit of help, and with the right products you can create the desired styles.”
Yay! So I no longer have to feel guilty for that bathroom cabinet bursting at the seams with hair products then? Yes! Cop that Mr. Beauty Scholar… it IS reasonable for me to have ten types of thermal protectant spray.
After my chat with Emiliano I was feeling enthused about trying some new styles to rock at MBFWA, but I had one last concern. Dry hair… my hair seems to be sapped of moisture when winter starts to hit. And with the cold winds and icky weather we’ve been copping lately I was a little concerned.
So how did Emiliano suggest I combat that?
“Using key products that maintain hydration in the hair. The best product I find is Nectar Thermique by Kerastase. It is a leave-in product which moisturises and protects the hair.”
Excellent, thanks Emiliano, I’ll be checking that one out.
Finally, since Emiliano is THE MAN, and had been so full of wisdom about what to do with my hectic hair, I had to ask him to look into his crystal ball, (or maybe his crystal hair-dryer?) and tell me what he thought we might be seeing in the way of hair trends at Fashion Week in Sydney.
His predictions? “definitely the ‘undone’ bun or ‘undone’ knot – these were the key looks from NYC, which are translatable all over the world.”
Brilliant! Now I’ll be off to try to recreate this look so I’m truly part of the fashion pack next week…better go find that VS Sassoon Academy Tools Dryer to start with I think!
If you’d like to know more about Emiliano Vitale and the famed E-Salon check out their website here.
For more info on that ripper of a dryer I mentioned see the VS Sassoon page with all the info.
Wish me luck beauties! I’m off to try and rescue my hair before next week. Four days and counting! Fashion week here we come!
xxxBeautyScholar